THE GODMOTHER DESIGNS BEGAN...
...probably around 2004 when I first began to create professional work, (though you could argue that I have been creative and artistic throughout my life). So back to 2004... I was teaching at the time and had created various pieces of work for the school such as signage, displays and more. My biggest achievement (during that time) was for a summer production, for which I was able to create an identity for the show the children were going to perform. This involved a logo, a noticeboard, parent information newsletters, t-shirts (externally printed) and, finally, the show programme. There was a lot of internal marketing involved with this show, which turned out to be sold out and people were sitting on the floor. I use the term "sold out" loosely, we didn't actually sell tickets for the show. This spurred me on to accept a marketing role for a local business.
I left teaching and was now in a role as a marketing & events assistant. Eagar to learn as much as I could, I started working with the graphic designer more, then moved into a graphic design role (something I considered more of a hobby and, with being self-taught, made it difficult to get into the industry). I was very lucky and had employers who believed in me, who were able to give me a chance at creativity within the marketing team. It worked.I was a professional graphic designer and it was no longer something I saw as a hobby. I started to branch out and do a bit of work in my own time for friends.
FINDING THE BALANCE IN LIFE...
I left my role as a graphic designer in 2012 for a similar role with less hours and was able to allocate more time to building my own brand and small business. The Godmother Designs began in mid-2014, when I moved house and could dedicate a whole room to my office and work, thus removing the blurred lines between work and life.
The Etsy store began in 2015 when I wanted some new pieces of artwork for my house. My mum said I should sell my work... but to who??? Then I discovered Etsy and added a few of my new designs to see what would happen. There are now almost 100 designs on the store, available as both physical items and digital/instant downloads. New designs are added as the mood/inspiration strikes or if someone makes a request. Sales are steady and I am feeling very proud that my work is in hundreds of homes all over the world. And I still have some of the original prints I created in my home.
THE GODMOTHER DESIGNS & MORE
I also own Broadway Baby Boutique, which hasn't fully launched yet. I also re-sell print under The Godmother Designs, please enquire for a quote.
WHY THE GODMOTHER DESIGNS?
I like to play with words. It depends how you read and subsequently interpret it. Oh, and I am a Godmother officially.
I also think it sounds cool if someone says, "call The Godmother to sort your marketing out..."